M.Sc In – Business Development & Management Commercial
- March 13400€ / September 1800€
- 120 ECTS
- Sept. 2024 / March 2024
- 1 or 2 years
- French
M.SC IN BUSINESS DEVELOPMENT & MANAGEMENT COMMERCIAL
Implement business development strategies to win over and retain your customers, and set out to conquer new markets in an international context. You'll benefit from personalised support from a high-level sparring partner as you follow up your strategic project.
Titre RNCP 39484 - Diplôme EDC Paris Business School – Level 7
KEY INFORMATIONS
THE OBJECTIVES M.SC IN BUSINESS DEVELOPMENT & MANAGEMENT COMMERCIAL
- Learn how to develop new markets in France and abroad
- Master the sales cycle
- Master complex negotiation and sales techniques, with a particular focus on key accounts.
- Dealing with real-life business issues
- Know how to lead a network and manage a team
GENERAL OBJECTIVES
- Design and implement a business strategy in compliance with legislation and in a sustainable and entrepreneurial logic
- Lead the management activity of his/her professional field of activity
- Lead and manage his/her team or his/her project
- Develop and deploy a development or digital project
- Leading change and promoting the organizational and digital transformation of the company
- Mobilizing and producing highly specialized knowledge
- Evaluating the financial performance and mobilizing the company's financial resources wisely
- A sales challenge offered to students by a major company to stimulate them with a competitive spirit
- A competitive approach to business development, both BtoB and BtoC
Start date: September 2024
In the 1st and 2nd year, the training is carried out as an initial training or work-study program at the rate of 3 weeks / 1 week.
Start of the school year September :
- 2-year program (1st and 2nd year): €27,600
- 1-year program (2nd year): €16,400
Start of the school year March :
- 2-year program (1st and 2nd year): €26,800
- 1-year program (2nd year): €16,000
- Key account manager
- Sales manager
- Sales engineer
- Business developer
- Business engineer
- Key account manager
2024-2025 PROGRAM
SEMESTER 1
- Ecosystème entrepreneurial
- Gestion de projet
- Ethique & Management responsable
- Management Stratégique
SEMESTER 2
- Stratégie RH pour les entrepreneurs et managers
- Management de l’innovation et intelligence artificielle
- Business Development
- Agilité stratégique face à l’urgence climatique
SEMESTER 3
- Gestion commercial BtoB et négociation grands comptes
- Ingénierie Client et CRM
- Prospection & Social selling
- Étude de marché approfondie
- Soft skills
SEMESTER 4
- Management et suivi grands comptes
- Veille stratégique et appels d'offres
- Développement international
- Négociation avancée + Hackaton négociation
- Project-based learning: case studies, team projects, associative projects
- Learning through co-construction of knowledge: flipped classrooms
- Blended learning: use of computer and video tools for plural teaching, both face-to-face and distance learning
- Immersion learning: in companies (internships, work-study programs, missions, community life)
Throughout the academic curriculum, students are evaluated in multiple ways:
- Continuous & Partial Assessments
- Master's thesis: Students write a dissertation and defend it in front of a jury composed of two professors. Validation of the MFE is one of the conditions for obtaining the diploma.
The faculty evaluates students through six key cognitive skills:
- Comprehension: quizzes, matching exercises...
- (Re)recognition: quizzes, matching exercises...
- The application of concepts and theories: practical exercises, simulations, etc.
- Analysis: problem solving, case studies...
- Immersion: case studies, reviews, missions, business game
- Creativity: projects, entrepreneurship...
There are no bridges or equivalents: all enrolments in the programme require you to complete all modules.
If you want to continue your studies after the M.Sc In Business Develoment & Management Commercial, you can!
You can, for example, subject to the prerequisites, decide to do a doctorate or a Master of Science in another speciality of your choice.
Working professionals can apply to have the skills they have acquired in a professional situation recognised through a process known as Validation Of Prior Learning and Experience (VAE), subject to an application being submitted more than 9 months before the graduation jury.
For more information, please contact our Admissions Department:
- E-mail: [email protected]
- Phone: 01 46 93 02 70
JOINING THE PROGRAM
Ideal for reinforcing your general management fundamentals and starting to specialise in a particular field.
- For students with a Bac+3 or international equivalent.
Admissions:
- National students: application and interview
- International students: application, interview and language test
Application deadline: according to the terms and conditions of the competition or on the day the programme starts (except for foreign students requiring a visa 8 weeks before the start of the programme).
If you have a disability and would like to join us, you can find more information on our accessibility page.
Ideal for achieving a high level of specialisation and obtaining a level 7 RNCP qualification.
For students with a Bac+4 or international equivalent.
Admissions :
- For national students: by application and interview
- For international students: by application, interview and language test
Application deadline: according to the terms and conditions of the competition or on the first day of the programme (except for foreign students requiring a visa 8 weeks before the start of the programme).
If you have a disability and would like to join us, you can find more information on our accessibility page.